Bangkok Bank solidifies its presence in the eSports market, responding to the strategy of expanding the market for the New Gen while increasing game transaction volumes. After participating in the "RoV Pro League Winter" program for four consecutive years, the Bank extends its collaboration with Garena to support the "RoV Pro League Summer 2025" for the first time. With gratitude for the positive response from gamers, the Bank offers exclusive privileges for both current and new customers, with a total value of over 12 million baht. New customers can choose to receive a free limited-tier skin when registering and completing a transfer, top-up, or payment transaction on the registration date. Existing customers can also choose to receive a free skin when topping up on Termgame.com and selecting Bangkok Bank Mobile Banking for payment, along with an additional 10% bonus. Special offer! The top 3 spenders of the month can choose to receive the Dimension Breaker skin worth 9,000 baht. This promotion runs from February 7 to April 30, 2025. The Bank aims to be a ‘trusted partner’ for customers so they can conduct financial transactions with ease.
Bangkok Bank Executive Vice President and Manager of Consumer Product Development, Consumer Banking Miss Suyanee Puripanyawanich said that Bangkok Bank has placed great emphasis on expanding its customer base, especially targeting the New Gen who are familiar with digital transactions through marketing strategies such as supporting e-sports, which are growing in popularity and have high growth potential. The Bank has partnered with Garena Online (Thailand) Co., Ltd. to support national e-sports league competitions like "RoV Pro League Winter" for four consecutive years, providing benefits for both new and existing customers. This initiative has received excellent feedback and attracted new customers while continuously increasing the volume of online transactions in line with the Bank’s targets.
Recently, Bangkok Bank has collaborated with Garena Online (Thailand) in supporting the organization of the national professional game league, "RoV Pro League Summer 2025". This is the first time that the bank has participated in supporting the tournament in this season to jointly drive and elevate Thailand's eSports competitions to grow, be recognized in the global arena and it is part of supporting the Thai eSports Industry ecosystem. Transactions can be made conveniently and smoothly through "Bangkok Bank Mobile Banking" with confidence under the highest security standards, which is at the core of the Bank's service and development of all financial products. The Bank is offering various promotions worth over 12 million baht for customers topping up on Termgame.com via "Bangkok Bank Mobile Banking". Details are:
New customers who apply for Bangkok Bank Mobile Banking and complete at least one transaction of a transfer, top-up, or payment during February 7 – April 30, 2025 can get one free skin from the following skins: Hayate: Spectral Emissary. Aoi: Aquatic Charisma. or Alice: Chibi Skeleti.
Current customers get three offers. The first offer is for customers topping up at termgame.com via Bangkok Bank Mobile Banking with a minimum of 500 baht at least once, can get one free RoV skin (limited to one skin per one account)
- First period: from February 7 to March 15, 2025, customers can choose one of the following skins: Y'bneth: Class B Hero, Aleister: Clover Craft, or Florentino: Knave of Spades.
- Second period: from March 16 to April 30, 2025. Customers can choose one of the following skins: Skud: Button Man, Murad: Emissary of Anubis, or Mganga: Synthetic Thing.
The second offer is for customers topping up on Termgame.com via "Bangkok Bank Mobile Banking" during February 15 – April 30, 2025, will get a 10% bonus for any top-up.
The third offer is for the top three spenders of the month who topped up on Termgame.com via "Bangkok Bank Mobile Banking" during February 7 – April 30, 2025. These customers can choose to receive the rare item, a “Dimension Break” skin, worth 9,000 baht.
“This is the first time that the Bank has co-sponsored the "RoV Pro League Summer 2025" tournament, another national eSports league to thank the gamers for their good response to the bank. The Bank has sponsored the "RoV Pro League Winter" tournament since 2021 which is the year-end season competition. Community groups have widely discussed and shared the experience of topping up games through "Bangkok Bank Mobile Banking". As a result, the number of new customers who signed up and used the game top-up service through "Bangkok Bank Mobile Banking" exceeded the target of 100% within a short time and continued to use the service even during the non-competitive period. This is another potential channel to penetrate the market of new generation gamers to gain a good experience from using services and transacting with banks. Bangkok Bank is ready to be a "trusted partner" for all financial transactions to make it convenient, smooth, and worry-free so that gamers are ready to compete for victory in every competitive season," said Miss Suyanee.
Mr. Krit Pattanateacha Senior Director, Head of Garena Online (Thailand) Co., Ltd. said that Garena, a leading global online game developer and service provider, organizes the RoV Pro League competition twice a year, this includes the ‘RoV Pro League Summer’ held at the beginning of the year and the ‘RoV Pro League Winter’ held at the end of the year. Many top Thai gamers participate in these competitive tournaments. RoV has built a strong community where gamers constantly exchange information. The game continues to evolve with technological advancements and developments that make it more interesting and challenging for gamers. New career opportunities have emerged, such as game analysts, game developers, commentators, influencers, and content creators. The eSports market shows high potential and continues to grow steadily. The Ministry of Digital Economy and Society projects that Thailand's gaming industry growing approximately 5% annually from its current market value of 40 billion baht. The government is currently drafting the Gaming Industry Promotion Act to support the entire gaming industry ecosystem. Therefore, this collaboration with Bangkok Bank will effectively promote the gaming industry ecosystem, ensuring that gamers can conduct their in-game payment transactions conveniently, confidently, and securely without concerns.
"I would like to thank Bangkok Bank for supporting the ‘RoV Pro League Summer’ tournament, which is another important competition league. It serves as a platform to showcase the potential and abilities of Thailand's highly skilled esports athletes, while also helping to promote a healthy ecosystem in Thailand's esports industry through convenient and secure transaction tools. Gamers can confidently top up their game currency through Bangkok Bank Mobile Banking which offers various special privileges to its customers. Garena has continued to develop new games to meet gamers' expectations and create a strong ecosystem through collaborations with businesses and organizations from various industries, to drive Thailand’s gaming industry towards strong growth." said Mr. Krit.
RoV fans can get more information about applying for Bangkok Bank Mobile Banking or special promotions from all Bangkok Bank communication channels including www.bangkokbank.com/RoV or call 1333 or 0 2645 5555 and from Garena Online (Thailand) Co., Ltd at www.facebook.com/ROVTH or customer service call 0 2118 9193.